Edward Meller is an Australian owned, women-owned and designed business with over sixty years of history, heritage, and craftsmanship. A multi-generational family brand, our collections are thoughtfully created by women, for women — blending timeless design with everyday comfort.
In the early 1980s, Raphy Star and his cousin Phillip Shulman acquired Edward Meller — then a small chain of five shoe stores in Sydney — from its founder, Edward Meller. By that time, the pair were already established figures in the Australian footwear industry, having purchased Hermanns Imports, which included two Melbourne stores and one in Sydney..
Over the years, Hermanns Imports became the home of many iconic and sought-after international brands, including Bruno Magli, Giallo, Stuart Weitzman, Hermanns, and Edward Meller. In 1996, Yael Star joined the family business as a buyer, curating a wide portfolio of global labels. Today, she leads Edward Meller brand as Creative Director and Owner.
This rich legacy — built on decades of knowledge, experience and passion — is the foundation of Edward Meller as it exists today: a modern, design-led brand committed to quality, comfort and enduring style.
At Edward Meller, every pair of shoes begins with a commitment to quality, craftsmanship, comfort, and perfect fit. Our seasonal collections are thoughtfully designed and developed alongside the world’s finest manufacturers, bringing you footwear that blends timeless style with modern trends.
Rooted in decades of shoemaking expertise, we create pieces that offer attainable luxury—beautifully made shoes you can wear now and love for years to come. Each design is crafted with premium materials, precise construction, and a focus on comfort, so you never have to choose between style and wearability.
From elevated heels and classic flats to statement boots and everyday essentials, Edward Meller delivers luxury shoes with a global sensibility, made for the way you live today.
In the early 1980s, Raphy Star and his cousin Phillip Shulman acquired the Edward Meller business, consisting of five shoe stores in Sydney, from its namesake, Edward Meller. Prior to this, Star and Shulman had already established themselves in the shoe industry by purchasing Hermanns Imports, which included two stores in Melbourne and one in Sydney.
Throughout the years, Hermanns Imports has been home to many well-loved, and highly regarded brands, such as Bruno Magli, Giallo, Stuart Weitzman, Hermanns, and Edward Meller. Yael Star joined the family business in 1996, in the role of buyer, responsible for a diverse portfolio of brand procurement.
All of that history, experience and passion has gone into refinement of our epitomes brand Edward Meller.
Quality, craftsmanship, comfort, fit, and function are at the core of everything we do. Seasonal collections are curated, designed, and developed in conjunction with the best international manufacturers to present a range that is fashionable and trend conscious; tailored to an Australian retail environment but with a signature global sensibility. We provide customers with attainable luxury, product you can invest in now and enjoy for years to come.
Our commitment to superior quality is unmatched. Components and materials are meticulously selected to ensure product that lasts and lasts and is a pleasure to wear.
Edward Meller prides itself on exquisite craftsmanship, partnering with global factories and suppliers rich in experience and expertise, masters of their craft.
Comfort is a top priority. From lining, to materials, to padding, we are always challenging ourselves to up the ante. We continuously explore innovative techniques, utilizing advanced materials like PORON and soft gels to provide optimal comfort in every step.
Impeccable fit is ensured through Yael's hands-on approach. She is both the buyer and the fit model, personally testing each style for fit and making revisions until it is just right.
Our shoes not only boast timeless designs but also prioritize practicality and usability. We aim to provide reliable companions for everyday activities, ensuring customers reach for their Edward Meller shoes as both stylish and functional options.
For Creative Director Yael Star, inspiration comes from every corner of life. Travel—especially throughout Europe —plays a defining role in shaping each collection. Whether she’s exploring the latest designer showcases, discovering hidden-gem boutiques, attending the world’s leading shoe fairs, wandering city streets, or simply people-watching from a café, bar, or hotel lobby, Yael draws on the beauty and energy of her surroundings.
Fashion trends set the framework, but at Edward Meller we translate international style into timeless, wearable pieces designed for the modern woman.
Under the creative direction of Yael Star, our dedicated team shares a passion for crafting beautifully made shoes and accessories, paired with exceptional service. From our boutiques to our David Jones concessions, Edward Meller is available in sixteen locations across four Australian states—each a destination for those who value craftsmanship, comfort, and enduring style.
Yael’s Inspiration comes from all aspects of life. Travel plays a big part in informing each collection, especially Europe. Whether it’s exploring the newest designer collections or local boutiques, visiting the shoe fair, walking the streets, or just sitting and people-watching in a cafe, bar or hotel lobby, there’s so much to be inspired by.
Fashion, of course, often sets the tone for the collection, too: we focus on interpreting international trends in an accessible way for the Australian consumer.
Creative Director Yael Star leads a close-knit team of employees passionate about delivering exceptional service, shoes, and accessories. Edward Meller is now available from seventeen locations, across four states, comprised of boutiques and David Jones concessions.
