Introducing Pretty Ballerinas – Exclusive Capsule for Edward Meller
Honouring Tradition Since 1918 in Menorca
The legacy of Pretty Ballerinas dates back to 1918 when the Mascaro family embarked on their journey of crafting ballet slippers in Menorca. With a rich history spanning over a century, Pretty Ballerinas has continued to capture the essence of artisanal craftsmanship. Founded in 2005 by the Mascaro group, a family enterprise with a heritage of more than 100 years, the brand remains steadfastly rooted in the same Menorcan location where its iconic ballet flats are meticulously created.
Each pair of Pretty Ballerinas takes a remarkable journey through the hands of over 60 skilled artisans, a process that retains its predominantly manual essence. For generations, these artisans have acquired and imparted their craft, often fostering a tradition of craftsmanship within their own families.
Prioritizing Unmatched Comfort and Uncompromising Quality
At the heart of Pretty Ballerinas lies an unwavering commitment to comfort and quality. Employing cutting-edge memory foam technology, the brand ensures that every step taken is as comfortable as the very first. The memory foam envelops the entirety of each shoe's base, providing an unparalleled walking experience. The moulds (known as "lasts") responsible for shaping Pretty Ballerinas are meticulously crafted by renowned last makers located near Florence, ensuring each shoe's distinctive form.
A Century of Elegance and Endurance
Through a century-long legacy, Pretty Ballerinas has garnered the admiration of celebrities who are drawn to its authentic allure and enduring excellence. A tribute to 100 years of shoemaking mastery is evident in each exquisitely fashioned piece.
Unveiling the Artistry Behind Pretty Ballerinas
Artistry is the soul of Pretty Ballerinas, and their meticulous process begins with the creation of mood boards, designs, and lasts. This marks the inception of their manufacturing journey on the captivating island of Menorca, where only the finest leathers are selected for production. Master craftsmen and women then deftly hand-cut the chosen leathers, following a practice that has remained unchanged for a century. The subsequent shaping of the shoes entails the careful stitching of components by artisans skilled in their craft. The moulding and assembly stages require seasoned expertise, with experienced artisans meticulously fitting the shoes to the lasts. Once the perfect shape is achieved, the soles are seamlessly incorporated. The final touch involves a thorough inspection and the addition of meticulous finishing details.