Yael Star, Creative Director of Edward Meller looks back on the brand’s incredible legacy and shares her vision for the future.
After opening its first store in Sydney in the mid-’50s, Australian shoe brand Edward Meller was purchased by Raphy Star and his cousin Phillip Shulmann nearly 30 years later. Since then, the brand has become known for its purpose-designed, fashion-forward footwear – a tradition Star’s daughter Yael continues today as Edward Meller’s creative director and CEO. Here, she chats with JONES Magazine about the joys and challenges of continuing her father’s legacy.
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